Thursday, August 28, 2008

Olympics raise Chinese awareness of cycling as a sport

The Chinese traditionally have viewed cycling as a familiar mode of transportation. But since seven Chinese riders were entered in the Olympics, and Guo Shuang winning a bronze medal in the women's sprint, Chinese are getting excited about cycling as a sport, according to the Chinese Cycling Association. Previously professional training and advanced cycles were unavailable in China; as a result of grass-roots efforts and the promotion of large cycling brands to China's untapped market, competitive cycling is now taking hold among the people.

Monday, August 11, 2008

Tour de France won on Canadian bike manufacturer Cervelo's cycles

The Tour de France was won by Carlos Sastre of Team CSC on Sunday, on a Cervelo. Cervelo is a Toronto-based (now headquartered in Switzerland) high-end bicycle manufacturer. Phil White, one of the co-founders, said that it has been one of their dreams in starting the company, which has now come true.